John Mackey, CEO of Whole Foods Market, has written an essay on his blog outlining a concept he describes as Conscious Capitalism, which I found very insightful. In a nutshell he describes a view of the stakeholders for an organization which includes customers, employees, investors, suppliers/vendors, and the community/environment. When an organization seeks to satisfy and balance the needs of ALL its stakeholders, John proposes that this is the best way to build long term value in the enterprise. This is an insight which if applied in other organizations could greatly improve the world we live in. You can read his full essay here.
ADDENDUM: Since posting this I've found a book on Amazon that seems to amplify on John Mackey's essay which I am eager to read, Firms of Endearment: How World-Class Companies Profit from Passion and Purpose. See also Purpose: The Starting Point of Great Companies.
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